
About Blue Frog Marketing
Hi, we are Nicole and Hunter Leonard, co-founders of Blue Frog Marketing Pty Limited.
We've been in sales, marketing and communication roles for close to forty years. Both in client and agency roles, before starting Blue Frog Marketing in February 2001.
Since then, we've helped more than 500 clients, delivered $2billion in revenue growth, written 10 books and reached thousands of business owners through our programs, workshops and media appearances.
On this page, you'll find a little more about what makes Blue Frog Marketing tick. Our purpose, our passion, our reach and our impact.
Our Story
We started in 2001 with one client, and a contract signed on a napkin in a coffee shop. Our first office was in the corner of our loungeroom, with a second-hand desk and an old desktop Compaq computer.
In 2006, we expanded to a new office in Carpenter Street Brighton, and then bigger premises in 2010, where we launched our lead generation services.
In 2002, 2005 and 2008, we won major national marketing awards.
In 2018 and 2021, our books were finalists in the Australian Career Book Awards.
Also in 2018 we were awarded Cool 100, and SMART 100 awards by Anthill Magazine.
Hunter wrote and launched books in 2009, 2014, 2017, 2018, 2020 and 2023 and is currently working on two more books due for launch in 2026.
We're celebrating 25 years in 2026, and looking forward to helping more business owners as we expand our services to include courses in marketing and business ownership.
Behind the scenes I've been engaged to write the video scripts for Service NSW and SBS for a major free business owner support service online.

Books
Here are some of the books I've written to help more business owners. They are all available on AMAZON. Whether you want to learn more about marketing, improve your business skills or learn how to better set and get goals, there is a book for you. Solid, practical, proven advice that I use myself everyday.

Get your Marketing Cooking
Learn how to research and plan a better marketing program for your business

Red Giraffe
How to scale new heights and reach your goals

8 Rooms - coming soon
Based on 10000 surveys of business owners, the complete guide to working on your business and being a better business owner.

5 Doors - coming soon
Grab the keys to unlock better marketing for your business. A brand new guide to better strategic marketing.
Giving
Back



Supporting Human Rights and the Environment
Since our launch in 2001, we've been giving back. Volunteering our time to help social betterment programs, donating to human rights activities and protecting rainforest with every client we onboard. We proud to support Rainforest Rescue and Landcare with both time and energy.
In more general terms, we align our help to support the UN Development Goals of Life on Land and Life in the Ocean.